Sibcy Cline Realtors is marketing its luxury properties with Luxury Portfolio International, broadening their exposure to potential buyers globally. Luxury Portfolio International is a property network of 200 affiliate companies from 27 countries that promote their 25,000 high-end properties valued at $43 billion annually.
Sibcy Cline’s $750,000+ listings (that meet qualifications) will appear on the Luxury Portfolio International web site. The typical viewer to this site has a household income of $1,321,000 and a primary home mean value of $3,800,000.
Sibcy Cline Realtors currently has 100 listings on this targeted property web site. Since joining the organization in mid June 2012, those listings have had over 79,000 property impressions from 50 U.S. states and 82 foreign countries.
Most U.S. views have been from Ohio, followed by Illinois, New York, Kentucky, California, Texas and Florida.
Foreign countries with the most views have included the United Kingdom, Germany, China, Canada, Australia, Switzerland, Hungary, India, Italy, Brazil and Mexico.
The web site allows the viewer to translate information into eight languages and numerous international currencies. Sibcy Cline’s luxury listings have been translated into six foreign languages thus far: Spanish, Italian, Japanese, French, Portuguese and Russian; and 8 foreign currencies: Euro, UK pound, Australian dollar, India rupee, Singapore dollar, Mexico pesos, Canada dollars and S. Africa rand.
Says Robert N. Sibcy, President of Sibcy Cline Realtors, “We are very excited about our participation with Luxury Portfolio International. Sibcy Cline’s web site has a very strong presence in our local market. We are constantly working and focusing our resources to make our site the most useful home-search tool. Luxury Portfolio enables our agents to market their high-end listings even further with a global reach in a highly targeted manner to the luxury consumer.”
Luxury Portfolio International provides Sibcy Cline’s agents with monthly analytical reports of views to their listings. These statistics include property impressions, detail page results, visits by country, language and currency requests.
One of Sibcy Cline’s high-end listings, a national award-winning designed home by architect Charles Gwathmey, will be a featured home in a branded Luxury Portfolio print advertisement in the fall issue of Veranda magazine.
Sibcy Cline Realtors is a family-operated real estate company based in Cincinnati, Ohio. Its market area includes Cincinnati and Dayton, Ohio; Northern Kentucky; and Southeastern Indiana. It is the largest area real estate broker with 1,200 real estate agents and 23 office locations. In 2011, the company had a sales volume of $1.57 billion.